WORK IN PROGRESS


Timeframe: Sept-Dec, 2023
Collaborators: PSU Design Class of 2024

Disciplines: Branding, Experience Design

︎︎︎ Process


WHAT IS THIS?


Work in Progress was an event my class and I facilitated that highlights the theme of “connections” and showcases our design work as students and interns. Our aim was to make our profession relatable to everyday people who might not know anything about graphic design. Everyone is a work in progress, we are all constantly striving to be our best selves and create our best work.





  Install Team Credit: Sara Meola, Peyton Harris, Hannah Fitzgerald, Ramir Johnson, Megan Dale, Makenna Seidel


BRAND GUIDE


I was a proud member of the branding team for this project. My duties also included making sure the other teams are appropriately and accurately applying the brand to every deliverable. (My specialty was the tone of voice and copywriting!)


Branding Team Credit: Megan Dale, Kathryn Gross, Jess Stencel




WAYFINDING AND MERCH


I assisted in creating the mockups and design for both the hoodies and t-shirts, and I designed the Work in Progress stickers. The keychains were laser cut out of acrylic sheets, and feature the ever-so-fun Blupsky font used in pretty much every deliverable related to the showcase.


Promo Team Credit: Carson Schultz, Dustin Sites, Josh Guinn, Gabby Koehler, Kathryn Gross




SOCIAL MEDIA


A huge part of what brought Work in Progress such a large turnout was its social media presence. Our Social Team worked their butts off to bring as many eyes to our event as possible.


Social Team Credit: Paige Bish, Gabby Harris, Lauren Tarigo, Jess Stencel












THE TEAM


For the perfect sendoff to a wonderful event, we all got together and took a group photo in front of the mural wall! I am endlessly proud of everyone’s efforts in making Work in Progress the best it can be.